As the leader in specialty cheese and home to more cheese awards than anywhere else on earth, Wisconsin is uniquely positioned to reveal what’s next for the world of cheese.
The annual 2025 Wisconsin Cheese Trends Report from Dairy Farmers of Wisconsin offers new insights into the evolving cheese landscape and highlights emerging flavors and trends the organization expects to see from consumers in 2025.
Bold unique flavors are 40% of consumers seeking international options like Golden Age Cheese, Paneer, and Queso Quesadilla.
Nostalgia is very important as well, with 65% of consumers leaning into cheddar, gouda, and feta as enduring favorites.
61% of consumers equate mental wellness with overall wellness, making snackable cheeses like fresh mozzarella and havarti top choices.
For the full report visit WisconsinDairy.org.
